Blog Post 3 - Final Job Memo
Artist Manager
I am the current artist manager of a rock band called, The Finz. I started managing this band in March of 2025 after witnessing their second live performance. Both shows that I saw them perform at were already gigs that I had booked on their behalf, but we made our working agreement official shortly after that second show.
Origin
The Finz are a trio originating from Orange County that consists of lead guitarist and lead singer - Jason Barber, bass player - Brody Bogdan, and drummer - Vallon DeVille. This band captures the heart of the local music scene, blending their shared history with the electrifying energy of their live shows. Their journey is a testament to their lasting friendship and relentless musical ambition. At every performance, The Finz light up the stage with a raw, magnetic presence that channels the true spirit of rock. More than concerts, their shows are immersive experiences - each beat and lyric pulses with vibrant life of OC’s alternative and classic rock roots, making every night unforgettable for their growing community of fans.
Experience
The members of The Finz have played a variety of smaller venues, larger venues, house parties, and even international choir tours, equipping themselves to take on any stage or event. Notably, The Finz recently played and sold out The House of Blues Parish Room, and have multiple shows coming up at other well-established venues in the coming months. The band has sold out Tirebiter Brewery as well as the OC Fair Plaza Stage. Other packed-out performances include: Tiki Bar (Costa Mesa, CA), The Blue Beet (Newport Beach, CA), Jonathan Club (UCLA Core Kidney Event Benefit Concert), UCLA Wasserman Center, Muldoon's Irish Pub (Newport Beach, CA), and the House of Blues (Anaheim, CA).
Sound
Often described as having a sound like Cage The Elephant and King Gizzard & The Lizard Wizard mixed with Pearl Jam and Soundgarden, The FInz resonate with both younger and older demographics. The band also pulls influences from bands like Sun Room, ALEXSUCKS, The Beatles, Rush, Turnstile, and The Beach Boys. The Finz offer a fresh taste on rock and roll with their unique fusion of genres, including but not limited to surf rock, punk, indie, metal, etc, with a heavy focus on surf rock.
Now that you know more about the band itself I can describe a bit more of the job logistics and duties. However, the most important part about being an artist manager is knowing your band and knowing them well. The origin, experience, and sound descriptions that I listed represent a way that I would pitch the band to anyone that we would want to work with or anyone that has interest working with us. An artist manager has to be multi-faceted. In this role, you are never functioning as just a manager especially not in the early stages of your artist’s career. My role encompasses that of a general manager, tour manager, business manager, consultant, social media manager, booking agent, artist liaison, therapist, and so much more. It is so difficult for me to pin point “main duties” of an artist manager because there are so many roles that I play and they will forever be changing. However, I can run you through a description of what that role looks like for me right now.
Three words to describe my main duties as an artist manager right now.
Brand Development
Booking
Coaching
Brand Development
In early stages of an artist’s career, it is important to shape their presence into what they represent as well as what they want to represent. Just like a product or a company, a band is essentially a business with a brand. I am currently working with The Finz to develop their brand so that they can accomplish the goals that they have for their business. This includes a lot of social media coverage, networking, and marketing rollouts. A current project I am working on for them is finding a photographer to reshoot their cover photos for streaming platforms such as Spotify and Apple Music. I have some options in mind and once I lock down a photographer that matches their visual vibe and the quality of work we are looking for, I will coordinate the logistics for a photoshoot to make that all happen.
Booking
The Finz are always eager to play. Therefore, a huge part of what I do is seek out performance opportunities for them to do so. Venues and promoters often approach the band with performance offers because the band has already begun developing great connections in their local music scene. However, outside of that, I look for additional opportunities for them to perform. In doing so, I will coordinate all of the logistics between the artist, promoter, and venue. Booking for a band is all about connecting the dots so that they don’t have to. I want to make their lives as easy as possible so that they can focus on what they love doing, which is playing music.
Coaching
Managing a band of boys requires a lot of skillsets to keep them on track. For one, I have to remain on top of every matter and be extremely organized. They are all very smart and talented, but creative brains need people in their lives to keep them organized. Additionally, having a degree in the music industry has prepared me with knowledge that I utilize to guide them to make the best decisions for themselves and their career. Lastly, managing band relationships is a big element of what I do. Sometimes the band does not know how to effectively communicate their problems, goals or concerns. I come into play in these situations to help mitigate any issues, problem-solve, and ensure that everyone has what they need.
Overall, I absolutely love this job. People have told them that they have the potential to make it big and I truly believe it. I love working with them and above all they are kind and respectful people. I view this job as a long term investment, but it is also my dream job. My goal in the next couple of years is to get them on a tour and function as their tour manager as well.
Passive Sentences: 0
Flesch Reading Ease : 61
Flesch-Kincaid Grade Level: 8th grade level - suitable for general audiences
Hi Alyssa,
ReplyDeleteI think it’s awesome how you broke down your role into brand development, booking, and coaching, it really shows how much work goes into managing a band beyond just scheduling shows. The way you described The Finz’s origin and sound made them feel like a band I’d want to check out. It’s clear you’re passionate about this job, and I can see why you called it your dream role.
Hi Alyssa, wow, you really put a lot of hard work into managing this band. I like your examples, from finding a photographer to scheduling shows. It sounds hard at times but extremely rewarding.
ReplyDeleteHi Alyssa, Your job as an artist manager seems very daunting since it is very multifaceted. You must be someone that is really talented and resourceful to have the level of success you've had. I'm glad that you have found your dream job so early on in your life. I hope the spark that it brings you is long lasting.
ReplyDeleteHi Alyssa,
ReplyDeleteYour job as an Artist Manager was so interesting to learn about! I went and gave The Finz a listen after I read your post. You're right, I could totally see them making it big and it sounds like they have a real shot at doing that with all your help! They remind me of Incubus a bit! haha
-Erin
Hi Alyssa,
ReplyDeleteThis sounds like such a fun job! I can totally see how trying to manage multiple people, let alone men, can be difficult. I think many lines can be blurred between professionalism and personal relationship because the music industry is a less corporate atmosphere.
Hi Alyssa,
ReplyDeleteYour job as an artist manager is so cool. I truly believe that you are the person who brings creativity into practice, and further supports the band’s development. It must be tough as you said your role encompasses that of a tour manager, therapist, and so much more. I hope that you can continue to thrive in this industry.
Hi Alyssa, I really liked how you described your experience as a manager. I feel like your role in an artist/band's career is so essential to the overarching story. You mentioned how you do a lot of other things that artists/bands usually have whole teams do so your band is definitely lucky to have you. I hope for a lot of success to come your guys' way.
ReplyDeleteHi Alyssa,
ReplyDeleteI listened to your band on Spotify and they sound sick. So cool to hear your perspective. Management is a tough place to be in, but also really rewarding and exciting. Great work! I'm excited to see what you do.
Great post on Blog Post 3 – Final Job Memo. The way you explained the importance of organizing information clearly and presenting recommendations professionally is very helpful. Writing a job memo requires strong structure, clarity, and concise communication, which are essential skills in both academic and professional environments. Many students still find it challenging to present their ideas effectively in such formats. In these situations, academic writing services can be useful for understanding proper formatting, tone, and organization, helping students improve their writing and communication skills over time.
ReplyDelete